Ciaran Mc Cormack

Ciaran has a BA Hons Degree in film and television from the National Film School at the Institute of Art Design and Technology Ireland. He has a Masters in Education specialising in Digital Learning from Dublin City University, graduating with honours. In 2000 he launched Magic Inc Productions where he became the Creative Director. Magic Inc was a digital media company that designed,created and broadcasted corporate content for leading Irish companies.  For the past 15 years he has been a member of the Society of Irish Magicians and has performed at over 800 shows. His unique knowledge of education, film and magic has allowed him to develop a unique approach to developing Digital Media programmes for both adults and children. Ciaran's educational approach draws inspiration from unlikely sources   "The Art of Misdirection of Learning". In 2003 he became the Creative Director of the FÍS (Film in Schools) Project. Ciaran's key role as Creative Director of the FIS "Family of projects" is to develop new innovative digital media projects for a pan European audience.  His key tasks are to coordinate and design professional development courses for media professionals, academics, teachers and graduates in all areas using Digital Media as a Curriculum Integration Tool. Recently he has been responsible for devising and coordinating projects such as the FÍS Community Digital

Media Centre, Digital Creator Eire and the newly internationally launched Online Digital Book Club and EuroCreator. He is a certified Pro Apps Trainer, Certified Sales Trainer and an Apple Distinguished Educator. Ciaran has travelled Europe training CEO's and Educational Leaders on the importance of Digital Media integration. He is a highly experienced Keynote Speaker delivering in all areas of the Digital Media Cycle. Recent keynotes include the EU Digital Media Forum in Brussels – "Digital Creativity – Whats next?", at the ENIS conference in Copenhagen – "Eliminating the Digital Divide" and at "Podcasting and the Future" in Malmoe, Sweden. In addition he has just recently MC'd the Apple's Education leadership Summit in London which was attended by 800 educators, principals, deans and CEOs from all over Europe, the MiddleEast, Africa and the US. He also presented the FÍS methodology to a UNESCO conference in Cairo. His latest publication was about redefining book reviews for the digital era.  Butler, D.; Leahy, M. and C. McCormack (in press). Redefining Book Reviews for the Digital Era. Contemporary Issues in Technology Education,